Food Packaging Design Project
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This customer received 30 packaging designs from 14 designers. They chose this packaging design from Khoo as the winning design.
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Packaging Design Brief
We already have an established brand but feel that our packaging could be stronger. We would like the same logo outline , colour scheme and wording on the front and back... so that it is still recognisable to our customers but just a little more professional looking with the wow factor to help it stand out on the shelve.
We need both front and back design with colours on the back also.
The design must contain our registered logo design but can be added to.
The back doesn't have to be split into 2 columns as in the image provided.
The packets arn't the same as the old packs (as in picture attached) but instead will be pouches with solid edges.
We will need working files so that we can amend ourselves once the final design has been chosen.
Thanks in advance!
Updates
Project Deadline Extended
Reason: havent quite got what we are after, not enough designs submitted.
Added Thursday, May 30, 2013
Industry/Entity Type
It Professional
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The design must contain our registered logo... see image attached.
Must contain our colour that we currently have.
Must have the same writing on the front and back.