Trash Talks - Play the game to save the world - Let's talk trash
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This customer received 47 logo designs from 12 designers. They chose this logo design from Sujit Banerjee as the winning design.
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Logo Design Brief
Trash Talks is an easy concept to understand:
The challenge: a typical college football game results in 4+ tons of garbage. Fans don't use the recycle trash cans effectively, BUT empirical evidence and research show that fans do crazy stuff to support their teams. We can see that on any given Saturday or Sunday!
We want to create a fan experience to change the world. Play the game, change the world.
Leveraging the game experience, fans become a part of the game by putting their trash in our TrashTalks bins. We track the amount of trash on a score board and the team with the most trash collected wins a donation to their team’s charity.
AND we know that when an action is associated with fun resistance is reduced. BAMM! We just increased the likelihood that game players will recycle outside the sporting venue. That is when TrashTalks.
PlayTrashTalks.com
check out video here: https://vimeo.com/108074179 and https://vimeo.com/117651656
Target Market(s)
Sports Teams, arena owners
Industry/Entity Type
College
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.