• US$160

• 144 designs

• 53 designers

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Logo Design Brief

I am in the process of setting up a business called Pawesome which produces sustainable pet gear for dogs and cats. The gear that we make includes leashes, collars, and pet clothing (sweaters, hoodies, and raincoats). My main competitor will be: http://thegooddogco-atl.com/blog/

I would like the logo to include both an image of a dog and a cat within the logo. These characters can be fully illustrated or they may just be outlines. I would also like the image of a paw instead of the "O" in "PAWESOME".

I would prefer that the logo include no more than 3 colors, and one of those colors should be black. The logo should be forward/modern, playful, and adorable.

Some logos that I like:
https://www.sfspca.org (love the graphic)
http://www.petco.com/ (I love how the graphic of the animals and how the dog is almost petting the cat)
http://www.petalumapetpals.org/ (again, love the graphic)
All above show great graphics, but the font set could be improved.

Some logos that I don't like:
http://www.petfoodexpress.com/ (too generic)
https://www.pawtrero.com/ (too busy, hard to read when small)
http://www.muttville.org/ (too simple)

Target Market(s)

People that shop at Whole Foods, Natural Food stores, and purchase organic food. Likely folks in more urban environments that have animals and expendable incomes above $60,000.

Industry/Entity Type

Pet

Logo Text

Pawesome

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.