Clean, Modern & Personable Dog Trainer Logo Design

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This customer received 471 logo designs from 89 designers. They chose this logo design from Patrick as the winning design.
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Logo Design Brief
The company name is "DeNova K-9 Academy". I do NOT want anything cute, or frilly/girly. I like modern fonts. Black, White, Silver, Red are the colors I'm going for. No Black backgrounds. I'd like to see a symbol made with the "DeNova K-9" and then spell out "Academy" AND I'd like to see a non-word symbol with the full name spelled out in a creative way -- please note: I want it rectangular in shape and not square so that it fits well on website at the top.
Can we get a bone as the "-" between K & 9?
We train dogs of all sizes, but we specialize in dogs with anger issues, which is why I don't want anything too cute, but something more edgy but not scary and still clean. It's a woman trainer but she's tough and loving/caring. I'd like the logo to communicate that we're caring and kind, but we can handle any level of behavior issues your dog may have.
Maybe have "DeNova" and then "K-9 Academy".
We want the logo to be rectangle shape so maybe put all the words on 1 line.
Updates
AA & K9 must have a space between them or be on the same line as ACADEMY.COLORS we're loving are black, white, red & silver.NOT liking the dog heads at all. Added Tuesday, August 18, 2015
Target Market(s)
Men and Women with dogs, who LOVE their pets.
Industry/Entity Type
Dog Training
Logo Text
DeNova K-9 Academy
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Clean & Fresh look.
- Polished & High-End - Expensive.
- Black, White, Red & Silver are the colors we love.
Nice to have
- Graduation Hat on either a dog or dog bone.
- Dog Tag as a frame around entire or portion of the logo.
- a dog bone as the "-" between K & 9.
Should not have
- Pink and frilly cute design.
- No ORANGE. No GREEN. Only the colors I said I wanted in the MUST HAVES section.