StratPad Workshop: Hands-on Strategic Planning for Businesses in a Hurry
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This customer received 15 flyer designs from 9 designers. They chose this flyer design from Vivid Designz1 as the winning design.
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Flyer Design Brief
Design a newsletter style flyer to be sent out via email regarding a series of workshops that will be hosted by BrainWorks and its partners in South Africa.
See attached file for an example.
The workshop is aimed at Small - Medium sized business CEO's, product managers in established companies as well as entrepreneurs planning news business.
The workshop will by run by Alex Glassey of StratPad. See his website at www. stratpad.com for more about the product and the workshop.
Provision should be made for the inclusion of the logo of the company who will be hosting the workshop, as well as the venue and time, which my differ from host to host.
The design should entice entrepreneurs of all sizes of companies to attend, should be upbeat and fun. But the message is serious: a lack of strategic thinking can be death.
It should be limited to one page, so that it opens in on view on a computer screen.
We intend to distribute the document via a newsletter manger like MadMimi.
Target Market(s)
Small - Medium size business CEOs, business teams needing to revisit strategy, entrepreneurs planning a new business, applying for funding, launching new product idea.
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Appeal to entrepreneurs, flexibility to add custom logos and event details. Email friendly, be able to send it via newsletter software like MadMimi.