• A$130

• 22 designs

• 7 designers

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Graphic Design Brief

We are looking to launch our new company values and would like to create something visually stimulating and different that gets staff enthused by these.

It works almost as an acrostic poem and needs to;
- Simplify the delivery so that each value is clear and the central LS GMI is obvious too
- Be fun not cliche- these are company values but we don't want it to be corporate
- Reflect our modern, people driven-agency style offices (see attached pictures)
- Be visually clear so it overcomes the diverse languages we have in our Asia-Pacific team
- Tie in some how to our branding- loosely but still clear that it is part of LS GMI (full guidelines attached but more for reference)
It could;
- Use any form of imagery- we thought about graffiti style, maybe more retro- open brief entirely!
- Have our logo
- Change layout entirely- doesn't need to be horizontal

It will be used;
- Digitally on office screens, email and in presentations
- Printed on posters
- Other- open to suggestions on animation or visual tricks

Looking forward to some great ideas!

Target Market(s)

Staff- across all of Asia-Pacific

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files