BE THE POWER: School Fundraising Campaign Logo (non-profit, public K-8 school)

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This customer received 34 logo designs from 13 designers. They chose this logo design from mharley as the winning design.
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Logo Design Brief
Please help us with our school's annual fundraising campaign! School Name: Roy Cloud School. Mascot: Thunderbolts. School colors: Blue and Yellow
Here are our requirements:
1. Theme for the campaign: Be the Power.
2. Logo for campaign should relate to our current parent group logo (attached, the one that says "The Power of Cloud").
3. Colors: Blue, Yellow, and add another. Logo should be bright and colorful. We will need color #s used for associated projects.
4. Must relate back to kids somehow (reminder of our mission to support our children).
5. Logo should include the school name "Support Roy Cloud".
6. We will need fonts used for related documents (appeal letters, etc.) sent to parents throughout the year.
7. Last year's campaign was superhero. Attached as examples. But we want this to be clearly different.
Our website: roycloudinfo.com
Updates
Project Deadline Extended
Reason: Need more time to make our decision
Added Saturday, June 20, 2015
Target Market(s)
Parent Donors (Silicon Valley Types)
Industry/Entity Type
Non Profit
Logo Text
Be the Power / Support Roy Cloud
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Be the Power
- Roy Cloud
- Relate Back to Kids
- Include blue and yellow in the colors
Nice to have
- Lightning Bolt
- Consider: child fist holding lightning bolt
- Consider: power button
- Consider: W in power could be a lightning bolt
Should not have
- Superhero vibe (we did that last year)