• US$160

• 43 designs

• 15 designers

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Logo Design Brief

I need a logo design for a company based in Orlando called "It's About Time Fitness". My focus is on the concept and the use of the word "time" in my company name as my big premise is that the workout only takes 20 minutes. I would like this logo to appeal to men and women equally, not be too busy and easy to recognize on a phone app. I would like to use the colors, dark orange, grey and black and might contain a clock image.

Target Market(s)

Educated men and women with disposable income ages 30 to 75 looking to lose weight and gain muscle in as little time as possible

Industry/Entity Type

Business

Logo Text

It's About Time Fitness

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I need it to be easy to recognize from a mobile app. Focus on the concept and the word "time" that is also a part of the business name. Be equally appealing to men and women. Sleek design that is not busy.

Nice to have

• If an emblem logo is chosen I have been looking at the company name coming out of a clock/stopwatch or an open image clock.

Should not have

• The word "time" quite important and cannot get lost in the design.
• the files I downloaded 1A was too busy and feminine but I liked the idea of the clock
• I like 2A's image better than 2B but both did not focus on the word time
• ITF logo is nice but might need a colored background to be seen in a mobile app

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Files

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