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Happiness Heroes for kids - fun, vibrant logo wanted
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This customer received 45 logo designs from 21 designers. They chose this logo design from cuka as the winning design.
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A$200
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45 designs
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21 designers
Logo Design Brief
We need a logo design for a new company in Australia called "Happiness Heroes" which is a program designed for young children (approx age. 5-12 years old) to develop social and emotional skills such as happiness, confidence, resilience, self-esteem, positive friendships, conflict resolution, self-control, etc. The program is taught through fun games, drama, storybooks etc. The colours used should be bright and appealing to children, teachers, parents, schools etc.
The logo should clearly show that this program is specifically for children and should appeal to both girls and boys.
Updates
Project Deadline Extended
Reason: We would like to offer more time for designs to ensure that we have the opportunity to provide feedback in order to get the best possible design to capture the essense of our business. We have also modified the design brief as several of the designs received were not quite what we were looking for.
Added Thursday, April 04, 2013
Target Market(s)
Young children ages 5-12, parents, educators
Industry/Entity Type
It Company
Logo Text
Happiness Heroes
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Bright Colours
Nice to have
- We are looking for a creative, symbolic, abstract logo to convey the theme of "social and emotional wellbeing for children".
Some ideas:
- Happy, confident children or superheroes.
- working together
- a toolbox/kit containing skills that will be taught (e.g. problem-solving, conflict resolution, friendship skills, resilience. understanding emotions, etc).
- convey that the program is taught through fun games, drama and storybooks.
We are also open to any other new/creative ideas that you might have to capture the essence of this program for children, parents, and educators.
Should not have
- No cartoons of superheroes please.