Brochure Design Project
 
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This customer received 27 brochure designs from 2 designers. They chose this brochure design from Boss Designs as the winning design.
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Brochure Design Brief
                            12pp DL brochure/booklet (6 sheets double sided DL size): 
16pp DL brochure/booklet (8 sheets double sided DL size):
I need a new Price Menu Booklet for my combined Hair Salon and Day Spa. We are part of the AVEDA network, so the look has to be Modern, Eco-Friendly but not overly Avante-Garde.
Depending on layout the booklet should be no more than 8 double sided sheets. I willprovide the content but not the images. I have provided a .pdf example of the booklet we did a couple of year ago. 
The inside front cover will also include a " coupon / voucher" design to invite new clients with a $20 money off promotion. The rest of the booklet with be prices, services and our contact details.
Finished Art Work must be print ready for my local printer.
                        
Updates
                                                        PLEASE LOOK AT THE 2 .PDF EXAMPLES ATTACHED WHICH HAVE THE LOOK AND FEEL OF THE DESIGN I WANT.
The Offer to New Clients MUST be designed to appear like a Gift Voucher or Coupon.
 Added Monday, April 01, 2013
                                                    
Target Market(s)
Mostly female. Late Teen's through to Seniors. Local area is a mixture of White Anglo Saxon / Mediterranean / Asian / Arabic cultures
Industry/Entity Type
Hair
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Salon Logo on the Front Cover (aesthetics )
 Hair Salon Partners Logo's - Jeval and Aveda in the Hair Salon related section
 Spa Salon Partners Logo's - Skinstitut / Aveda / Bio-Sculpture in the Spa related section
Nice to have
- PLEASE LOOK AT THE 2 .PDF EXAMPLES ATTACHED WHICH HAVE THE LOOK AND FEEL OF THE DESIGN I WANT.
 The Offer to New Clients MUST be designed to appear like a Gift Voucher or Coupon.
Should not have
- " Cheap " Looking images