• A$200

• 74 designs

• 25 designers

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Logo Design Brief

Fallen Pony music is a new business which will sell on-line 'beats' and 'instrumental' music for solo artists, including but not limited to hip hop and rap.

I need a logo which will be used as a logo (made smaller), but also as a banner at the top of the online store, or sometimes as the banner on facebook or twitter etc.

The 'Fallen Pony' concept comes from a large commercial horses stud that I had for a decade which went out of business. Brings a connection of the past into the new business venture.

The colours I prefer are suited to a black background and containing black, blues, white, silver. (Open to others of course).

I made a facebook folder of photos to show you themes, colours and stuff that appeals to me, hopefully to give you some ideas.

http://www.facebook.com/media/set/?set=a.486578781409805.1073741825.151209311613422&type=1

Examples of how the stores look

http://www.beatfire.net/interviews-3/buying-beats-on-line/
http://hiphopcrashbeats.com/

Target Market(s)

Predominantly male, 15-25 years, other interests might include skateboarding, bmx bike ridings, graffiti art, hip hop.

Industry/Entity Type

Store

Logo Text

Fallen Pony Music

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• incorporate somehow the 'fallen pony' theme.
  needs to have a graffiti influence but not be 'just a big graffiti burner'
  I think the 3rd word 'music' could possibly be a lot smaller, but needs to be visible.
  be suited to being on a webpage with a predominantly black or dark background.