• US$200

• 41 designs

• 17 designers

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Logo Design Brief

I am launching a new wellness center/medical practice in San Francisco called The Longevity Center of San Francisco (www.thelongevitycenterSF.com). At the Longevity Center, we strive to bring the latest in medical science, cutting edge diagnostics (via genetic, hormonal and other biomarker testing) and integration with technology (specialized mobile apps, biosensor integration, etc.) to optimize the health of our patients in ways that will have them living and feeling energetic, healthy and vital far into the future. Our patients should expect to feel strong, clear and calm once they take part in their personalized health program designed by our center. Research in longevity continues to reveal simple and natural ways to optimize biology and prevent disease, including targeted nutritional recommendations, gene specific exercise regimens, targeted supplements of both micronutrients and botanicals and when necessary, bio-identical hormone replacement. Our major programs include the Male Vitality Program - restoring vitality, energy and reducing stress for the high performing man, Natural Hormone Balancing for Women who may have problems with energy, metabolism, mood and libido and Pre-Conception planning and Natural Fertility for women preparing to conceive or trying to conceive, to give them the best pregnancy outcome as well as healthier children.

I need a logo that can be used with the wording: The Longevity Center of San Francisco that conveys this concept well - potential patients will be looking to optimize their health, will be living or wanting to live a healthy lifestyle, will be high achievers and likely fairly tech savvy (we are in the heart of innovation here in SF) and won't be particularly price sensitive, but will want to receive value for their investment (in their health). The place holder website has a basic color palette with a very simple light green and white, but this is completely open to revision and I would love some input on creating a palette that appeals to both genders and represent healthy living for savvy consumers. The buzz words here are longevity, optimal wellness, healthy living, vitality, etc. I was thinking it could be interesting to include the double helix of DNA into a logo design and maybe also a natural element like food or herbs/botanicals, etc.

Target Market(s)

Savvy, active, high-achieving health consumers who want to know the most optimal way to feel good and prevent disease. On average, ages 30-60.

Industry/Entity Type

Investment

Logo Text

The Longevity Center of San Francisco

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• I like the idea of depicting the intersection of science/genetics and natural medicine, so the DNA double helix concept with the herbal concept would be interesting to see, though I'm very open to other interpretations of my description, too.

Should not have

• Don't want anything ornate or old-fashioned.