• US$160

• 16 designs

• 6 designers

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Logo Design Brief

We need to update our Customer Journey Graphic. Below is the current graphic and a list of updates.
We are a property management company that owns and manages 55 apartment communities across the Southeast US. As part of our employee training, we define the customer experience, the touch-points within and what we expect at each stage. Currently we have 5 stages within the Venterra Experience “cycle”: Leasing, New Resident, Resident, Renewal and Move Out. We’re looking to define the Resident Experience a little more. It may mean that visually, the straight line becomes a line with a loop. Once the resident enters the resident experience, they’ll definitely interact with us to Pay Rent and most likely to Submit a Work Order. There are a number of additional touch point opportunities. At the end of the resident cycle, they either renew their contract with us and re-enter the resident cycle or they move out. I’ve added a rough visual of this below as well.
We’re looking for someone with journey mapping experience to use their creative license to update the graphic of our customer journey map in consideration for the above.
The current customer journey map, The Venterra Experience - in attached file

















Rough Visual of more defined Resident Experience - in attached file


Straight line journey becomes a journey with a loop? Not married to this. Just an idea. - in attached file

Target Market(s)

employees

Industry/Entity Type

Property Management

Logo Text

defined within description - see supporting doc as well

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• defined within

Nice to have

• defined within

Should not have

• defined within

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Files

Download all files - 0.9 MB