Niche Finance Company Needs Refreshing Logo

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This customer received 116 logo designs from 42 designers. They chose this logo design from karthika vs as the winning design.
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We are a premium finance company. Simply put, we finance insurance policies for other businesses. We market to insurance agencies and our logo needs to be rather professional but crisp and refreshing. Our company name is Policy Finance Solutions, and our slogan is "We make financing premium simple."
We are looking for a memorable logo that incorporates the colors deep green, grey, and black over a white background. However, we are open to other simple colors to accent if needed. I would like an emphasis on the letters "PFS" as we would like to use that acronym. Abstract shapes of these letters or other icon are preferred over pictures. All caps and a modern / sleek font is also preferred.
Beneath "Policy Finance Solutions", I would like to see a few options that show "Local. Knowledgeable Financing." and others with just the name of the business.
Check out our website as well - www.policyfinance.com
Attached below is our current (elementary) logo.
Thank you and a great time with this project!
Target Market(s)
Professional Insurance Agencies
Industry/Entity Type
Insurance
Logo Text
Policy Finance Solutions
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.