• A$320

• 120 designs

• 28 designers

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Logo Design Brief

Logo is for a new CrossFit based gym located on the Central Coast of NSW Australia. The CrossFit 'box' is targeting a more average/everyday client base (as opposed to elite athlete), including new moms, middle aged people needing to change their lifestyle and anyone interested in being part of a close knit community of like minded people, interested in fitness being part of their everyday life. 'Minerva' has been chosen as the CrossFit box name as it signifies wisdom (Roman Goddess of Wisdom), with a slightly older and potentially female target market, that getting fit and being healthy is a very sensible/wise idea, and that our coaching philosophy is one of care and experience etc.
Colour Scheme preferred is Grey background and a greenish blue text/symbol/logo

Target Market(s)

30-50 Age group - interested in social aspect of fitness classes

Industry/Entity Type

Fitness

Logo Text

CrossFit Minerva

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Copperplate

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Clean & simple design. Not complicated.

Nice to have

• Logo to go with text could use the "M'' in Minerva, or some Roman/Greek symbolism. Prefer bold/strong lettering thus suggesting copperplate font for the word Minerva

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