Swimming Pool Service Website needed!!!

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This customer received 66 web designs from 13 designers. They chose this web design from Grace A as the winning design.
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Web Design Brief
Hi Everyone! Thanks for looking at my contest. I PROMISE to provide excellent feedback during this process.
I am starting a new swimming pool business cleaning company in San Diego, California and would like your help in making it similar to one of these two websites that are already functioning.
http://www.clearexpectations.net/services-repair.html
http://gochampionpool.com/commercial-pool-cleaning.php
I like these two because they are easy to read, classy, sophisticated and have nice pictures of really clean & clear pools.
I really like the blue on white color format.
I do not have a logo, but the name of my company is REFLECTIONS POOL SERVICE.
My tag line is: Pools so clean, you can see yourself "in" them. (does not need to have the quotes around "in"...maybe just italics for this word IN?) You decide for me.
I would like to have a logo designed that incorporates some sort of easy to read letters. I do not want cursive (handwriting) letters. I thought about having a "reflection" of letters (mirror image), but think that this will be hard to read from far away. Maybe you can surprise me and come up with an idea that works using the a mirror image....but I'm not sure. I was leaning toward plain old BLOCK letters as I think it would be easy to read on my truck.
I would like to have 5 pages on my website:
1) Home
2) About Us (Know Your Poolman) / Why Hire Us
3) Services Offered
4) FAQ's
5) Contact
I am looking for a fully-functioning website (coded). Upon selection of the design winner, I am offering to increase the budget/payment by $100-$125 for the coding of all the pages. So anyone looking at participating in this contest, should be willing and able to provide the coding to the webpages that i've requested.
Target Market(s)
Upper middle-class homeowners who have a pool
Industry/Entity Type
Pool Service
Number of Pages Required
5+ page
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The Home page must have this picture highlighted in the top of the page:
- http://www.arizonapoolguy.net/
- Must have pictures of some high-end pools. Any that you can find on the internet are wonderful.
- Must have a table on the right of the home page that mentions the service areas that we go to:
- • Carmel Valley (92130)
- • Del Mar (92014)
- • Rancho Santa Fe (92067)
- • Solana Beach (92075)
- • Santaluz (92127)
- • Cardiff (92007)
- • Encinitas (92024)
- • Carlsbad (92009, 92008)
- • La Jolla (92037)
- • Pacific Beach (92109)
- • Mira Mesa (92126)
- • Sorrento Valley (92121)
- • Clairemont (92117)
- • Rancho Bernardo (92127, 92128)
- • Rancho Penasquitos (92129)
- • Poway (92064)
- •
Nice to have
- Maybe incorporate some pictures of some kids (or families) playing in pools on the Why Hire Us page?
- I also like the feel of this website, but posting this page just for reference so you can get a feel more of what I like:
- http://www.absolutepool.com/
- I like the FAQ's page from this website. I like how you can click on the question and then it pops up with the answer. http://www.beachsidepoolservice.com/pool-spa-fountain-faqs/