• A$160

• 29 designs

• 16 designers

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Logo Design Brief

We need a logo for our company, Happy's Kombucha. Our product is kombucha kits for diy kombucha from Melbourne, Australia.

We need a logo to use on our website, packaging and other marketing. The design will need to be clean and basic so that it can be easily printed onto jars and packaging.

"Happy" in my head is a jar mascot for the company. He is a happy jar with a cloth hat (like the jars look when brewing kombucha). He is happy because of the health benefit of kombucha. I would like to see this as a concept as well as whatever your creative minds come up with!

Target Market(s)

kombucha drinkers are majority female age: 25-55, well educated, health conscious, and exercising 2-3 times a week. Herbal tea drinkers. Healthy replacement for soda/soft drink.

Industry/Entity Type

It Company

Logo Text

Happy's Kombucha

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• clean cut fun, happy, playful, round and bubbly

Nice to have

• Maybe a happy mascot as the logo, a jar or jar character.
• I like simply vector logos but happy to see other options

Should not have

• Complicated or frilly details

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