Online Bookkeeping Logo
 
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This customer received 108 logo designs from 47 designers. They chose this logo design from SilverFire as the winning design.
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Logo Design Brief
                            We are a new online bookkeeping company based in Australia. 
We offer streamlined bookkeeping that gives our clients an up to date overview of their business performance through an online dashboard. Rather than doing the books periodically (and thus historically), we keep them up to date on a daily basis. This is one of our distinguishing features
We need a logo for use 
1) on our website (http://www.jetbookkeeping.com.au)
2) on business cards
3) on stationary (letterhead, usually pdf)
We want to get away from bookkeeping as a boring service that has to be done for tax purposes and instead focus on the business benefits of providing "profitable business intelligence" that our clients can use to make smart business decisions.
Looking forward to your design.
PS: Our current website is only blue, so that it is not grey. I am open to other colours, but like the single colour (plus grey/black/white) designs that have been submitted so far.
                        
Updates
Thank you so much to everyone who is participating in our logo creation. I am deeply grateful for the work you have put in there without knowing whether you will be chosen and paid. As of right now, all logos that have not made the final list are eliminated. I have tried to give you feedback (even though short). Even though I left the choice "Try Again" ticked, we are pretty much decided that it will be one of the ones that I have not eliminated.
Added Wednesday, June 01, 2011
Target Market(s)
Businesses with a turnover of $1 million to $25 million, that are comfortable using the Internet for purchasing services or marketing themselves. 
In addition, accountants (conservative) refer our business, so the logo needs to build trust, while being fresh and new (think web 2.0).
Industry/Entity Type
Business
Logo Text
Jet Bookkeeping
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
 
                                         
                                         
                                    Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- It would be good for the logo (or part of it) to work as a favicon.
 Please integrate our tagline: "Profitable Business Intelligence from Your Accounts". But the logo needs to work without it.