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TRL WordPress Design Project
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This customer received 16 Wordpress designs from 3 designers. They chose this Wordpress design from pb as the winning design.
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US$400
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16 designs
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3 designers
Wordpress Design Brief
• Current web site is www.TheReferenceLibrary.com
• Design client rejected is http://216.172.176.112/~trl/
• Need Home Page design
o Would like 4 sections in the body of the page to describe key services and link to pages
• Prefers gray or black background. So font would need to be white or light and probably bold to make it easier to read.
• Sites the client really likes
o Owp.com
o Porcelanosa-usa.com (Likes 3 sections. Likes black navigation bar.)
• Sites the client doesn’t like
o Gensler.com
o Phgmag.com
o Sites that scream “This is a WordPress site!”
• Logo – Client is getting a transparent background logo with white lettering. It’s OK to use current logo for the design.
Updates
Great options! I have emailed the designs to my client for review. Will have feedback for you asap.
Added Sunday, March 10, 2013
The client has postponed the decision until Thursday. They have a big event tomorrow that is distracting them. I'll get back to you asap!
Added Tuesday, March 19, 2013
Thank you all for very excellent designs. The client has made a choice. This was my first DesignCrowd project. It worked so well that I will be back!
Added Thursday, March 21, 2013
Target Market(s)
architects, general contractors, interior designers
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- PSD files of final design.
Top navigation
Medium gray or dark background.
4 sections on Home Page to describe top 4 services and link to those pages of site. Sections need to be clearly distinguished like the boxes on porcelanosa-usa. Can't be 4 sections on solid gray background. Sections need to "pop."
Nice to have
Should not have
- Design must go across the page. No sides like the design at
http://216.172.176.112/~trl
