Convenience/fresh food

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This customer received 90 logo designs from 21 designers. They chose this logo design from Bolshoi Creations as the winning design.
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Logo Design Brief
Our store is a newsagency which is developing a takeaway food area to take advantage of our existing customer flow.
Our menu comprises mainly fresh healthy food such as wraps, salads as well as pies cooked on premises.
We are based in the CBD. Our primary customer base is office workers and tradespeople on their way to work.
We want to convey the message that we are a one stop convenience store for patrons wishing to grab a newspaper and something to eat.
Our business name informs patrons that we sell news and food for our customers to 'take a break'.
Our logo should convey this message. Possibly play on the two words in the name. News and Break - possibly different colours
the logo character to suggest fresh, healthy food.
The logo does not have to depict a specific food item but rather convey a message of healthy, fresh. Maybe some fruit or just some background colours - some yellows, green, red?
Target Market(s)
CBD Office Workers and Tradespeople
Industry/Entity Type
Business
Logo Text
Newsbreak
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- fresh colours relating to health vitality - yellows, green, or red
Should not have
- don't want to see a picture of a pie just sitting next to the business name