• US$220

• 53 designs

• 14 designers

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T-shirt Design Brief

Higher Function will foster a “design personality” that helps shape how our target markets feel when they wear our clothing or use our gear. Our target audience will feel:

• Proud
• Rebellious
• Cool
• Owner of limited edition items

The brand could be extended into other “board” sports (snowboard, surf, wakeboard, stand up paddle ‐ SUP, etc.)

Target Market(s)

Age range 14-20 Skateboarders, BMX bikers

Industry/Entity Type

Clothing

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• We want to have both a logo‐mark and a word‐mark within our logo. There will be occasions where each element would be used separately, as well as together.
  
  Given the multiple uses of the logo, we’d like it to be easy to place against different backgrounds (e.g., white background or solid background).

Nice to have

• The brand could be extended beyond clothing into related accessories (board wax, grip tape, SUP paddles, etc.)