Private Investigations Company Logo Design

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This customer received 96 logo designs from 15 designers. They chose this logo design from Sarah Graphic as the winning design.
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We need a logo design for our private investigations company: Plains Private Investigations (Plains PI).
We conduct a full range of services ranging from surveillance to process serving; to both private individuals, as well as insurance agencies and law firms.
We are a woman-owned agency, based in the upper midwest. As such, we really don't want the typical Sherlock Holmes, investigator hat, security shield type of design. But, we don't necessarily want a female graphic, either.
We are open to abstract elements and/or play on words (i.e. a wavy horizon line, magnifying glass, eye, or camera silhouettes, between/above/below/or through lines of text).
We are open to pretty much any color scheme, although lean toward stronger, professional colors, rather than trendy bright colors. Also open to initial-based (PPI), Plains PI, or Plains Private Investigations concepts.
Target Market(s)
clients include private individuals, insurance companies, law firms, etc.
Industry/Entity Type
Insurance
Logo Text
Plains PI - Plains Private Investigations - PPI
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- graphic options: rolling hills/horizon silhouette, eye (for private eye), magnifying glass, camera, fingerprint, or footprint.
Should not have
- shield
- Sherlock Holmes/male figure
- Investigator Hat