• A$320

• 51 designs

• 22 designers

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Logo Design Brief

The Mount Lofty Football club, commonly referred to as the Mt Lofty Devils, is an Australian Rules Football club (AFL) based in the Adelaide Hills, South Australia. We are looking for a new Devil to use on promotional products such as Hoodies, training tops, match day jumpers, footballs and club banners. The Devil needs to be suitable for use in both our Junior and Senior football programs - he should convey strength but not be overly aggressive Our club colours are red and white with most of our club clothing merchandise being printed or embroidered on red clothing. we would like the devil to be wearing our red and white vertical striped short sleeve guernsey with our club shield centered on the chest. to get an idea of what we're about have a look at our facebook page https://www.facebook.com/mtloftydevils and also this short video on youtube https://www.youtube.com/watch?v=puvmXn9RJ9w we need to use the devil image both with and without the text "Mountain Devils"

Attached is our club shield and three examples of logos that we like the style of.

Target Market(s)

From five years + and all lovers of Australia's favorite game - AFL Football

Industry/Entity Type

Training

Logo Text

Mt Lofty Devils

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Red and White
• Modern
• be bold and convey strength
• Appeal to both Junior and Senior players and our passionate supporters
• be socially acceptable within our community

Nice to have

• flexible enough to use in a variety of sizes - from socks to large run through banners

Should not have

• should not be overly aggressive or outwardly evil in nature

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Files

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