Why Basements Leak

This is what AM SHIELD was looking for in their graphic design

I am requesting a set of five illustrations to visually demonstrate why water builds up pressure around homes built in dense clay soils during periods of heavy rain. These images will be used for homeowner education and must be clear, professional, and sequential.

Image Requirements:

Image One – The Clay Bowl Theory (1940s–1950s Suburbia) Image of the house should represent that of post war suburbian construction because part of the sales demo relates to the age of the foundation.
Represent the early days of Long Island suburbia.

Show a simple excavation in the ground, illustrating the “clay bowl” effect.

This should be a clean image of a hole in the ground surrounded by clay soil.

If possible, a 3D-style rendering should be used for this image so the “bowl” shape is easy to visualize.

Image Two – Foundation and footing in the clay bowl.
Depict a foundation with a basement slab placed at the bottom of the bowl.
The soil… Read more